Beverages for Restaurants
Source tea, coffee, and beverages from Tata Tea, Nescafe, and other leading brands at institutional pricing for your restaurant or café.
Beverages — A High-Margin Category
Tea and coffee are among the highest-margin items on any restaurant menu. A cup of chai costing ₹3-5 to make sells for ₹20-50. Coffee margins are even higher. Getting the right tea and coffee brand for your restaurant's positioning is crucial — it's served at the start and end of every meal.
Tea for Restaurants
CTC Tea: The standard for Indian chai. Strong, brisk, and pairs well with milk and sugar. Tata Tea Premium and Tata Tea Gold are the most popular institutional choices. Buy in 1kg or 5kg packs. A busy restaurant/dhaba uses 5-15 kg of tea per month.
Green/Herbal Tea: Growing demand in cafés and health-focused restaurants. Tetley (Tata), Lipton, and Organic India are popular brands. Lower volume but higher per-cup pricing.
Coffee for Restaurants
Instant Coffee: Nescafe Classic is the standard for filter coffee and hot coffee in most Indian restaurants. Nescafe Sunrise (with chicory) is preferred in South India. Institutional 500g and 1kg tins are cost-effective.
Bean Coffee: For specialty cafés and premium restaurants. Requires investment in espresso machines (₹1-5 lakhs) but delivers superior quality and higher margins.
